Management Team



Rick is a founder of SharpSpring and CEO of the group. He started with the goal of bringing marketing analytics and automation tools to small and medium businesses on an affordable and easy-to-use SaaS platform. Rick has 12 years of executive management experience in the technology sector, holding positions such as president, CEO, general manager, and board positions at several successful Internet security companies such as AVG. Rick now seeks to transform the digital marketing technology sector by offering an innovative, easy-to-use digital marketing solution to customers around the world.

Ed Lawton

Ed joined SharpSpring in September of 2014 as Chief Financial Officer and is responsible for the global financial and administrative operations of the company. Ed brings over 15 years of experience in progressive finance and accounting roles, with a focus on publicly-traded companies and M&A. Prior to joining SharpSpring, Ed was Senior Director of Finance for Bottomline Technologies from 2006 to 2014 where he directed the financial planning and analysis process and was a key contributor to 20 acquisitions. Previously in his career, Ed held the role of Corporate Controller for Trico Marine Services, a global NASDAQ-traded oilfield services company. Ed is a Certified Public Accountant and holds a Bachelor of Science degree from Babson College.

Travis Whitton

As Chief Technology Officer of the SharpSpring group, Travis tackles the technological challenges of providing customers with a rock-solid digital marketing solution. A co-founder of SharpSpring, Travis is responsible for the technical design and rapid growth of the SharpSpring service, credited with the implementation of advanced technologies such as SharpSpring’s automation engine and visitor identification service. Prior to his role at SharpSpring, he was the primary data storage architect at

Jeff Imm

Jeff leads SharpSpring’s operations, with oversight over customer support, client services and operational excellence. Jeff has over 20 years of experience building highly functional operations in both enterprise and SMB markets.